Ads.cert is a certificate authority (CA) that is run by the Media Rating Council (MRC), which is a non-profit industry organization that sets standards for the media industry. Ads.cert is designed to provide a secure and trusted infrastructure for the online advertising ecosystem, and it is the only CA that is recognized by the MRC.
Ads.cert issues digital certificates that are used to authenticate the identity of advertisers, publishers, and ad technology companies. These certificates help to ensure that online ads are delivered to the correct audience, and that they are displayed properly on the website or app. Ads.cert also provides tools and services that help advertisers and publishers to verify the performance of their ads and to ensure that they are in compliance with industry standards and regulations.
Ads.cert is an important part of the online advertising ecosystem, as it provides a secure and trusted infrastructure for the delivery and management of online ads. Ads.cert is supported by many major advertisers and ad technology companies, and it is a key part of the self-regulatory efforts of the digital advertising industry.
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